Thanks to the 500, you can still enjoy the finer things in life while not having to sell your soul for the name of luxury. The marketing boys over at Fiat have found a new way to infuse these two tenets in one small and cute package by striking a partnership with noted Italian luxury brand, Gucci.

Seeing as both groups are celebrating anniversaries of some sort this year – Fiat is commemorating the 150th anniversary of the unification of Italy whereas Gucci is celebrating its 90th birthday - it seemed like a logical move to join forces and, well, celebrate together, all in the name of the red, white, and green. The special edition 500 was born from a collaboration between Fiat’s Centro Stile and Gucci Creative Director Frida Giannini. The car will be on the stand at the Geneva Motor Show together with a Gucci pop-up store within the Fiat stand.