The New York Auto Show is fast becoming a busy event with automakers left and right introducing their new 2012 model line up of vehicles.

In the middle of all the chaos, Korean automaker Hyundai presented the all-new 2012 Accent, a car that promises to take the popularity of its predecessors to a whole new level. Thanks in large part to the car’s new and upscale "Fluidic Sculpture" design, the new Accent sure looks like it doesn’t belong in the subcompact market anymore.

At the very least, it’s changing the game in the market. “The 2012 Hyundai Accent reinvigorates the subcompact segment, similar to what the game-changing Sonata and Elantra have done in their categories,” said Mike O’Brien, vice president, Product and Corporate Planning, Hyundai Motor America.

On top of the Accent’s new design, Hyundai made no bones about the car’s performance and capabilities, promoting the car as a class-leader across the board.

“The Accent’s class-leading standard fuel economy is another showcase of Hyundai’s dedication to improving fuel efficiency with advancements to traditional gasoline powered vehicles and is the fourth nameplate in Hyundai’s lineup delivering 40 mpg on the highway,” O’Brien said.

While it’s easy to promote the car given the drastic changes done to it, we’ll reserve all our judgments until we get to experience the new Accent first-hand. But for now, we do have to give props to Hyundai for a design well-done. Who knew that their "Fluidic Sculpture" language would translate well to the Accent too?