That project led to the birth of the CLC whose success in the market was more lackluster than bedazzled. Now, Mercedes is at it again with a much more simple approach to meeting the needs of the younger generation. This simple - in the best sense of the word - vehicle is the C-Class Coupe, and Mercedes is even taking a stab at an AMG version. This is certainly a good thing because, well, the BMW M3 Coupe needs a real competitor, right?

This future model will be called the C63 AMG Coupe and will in fact be a "little brother" of its sedan sibling. Expect to see a similar exterior design, but with the use of design elements from the latest concepts. However, under the hood Mercedes will place a brand new engine producing around 400 HP.

Since the C-Class Coupe is expected to be unveiled in 2011, expect the AMG version to arrive sometime in 2012.

Updated 03/07/2011: Mercedes Netherlands has unveiled the official specifications for the C63 AMG Coupe. Hit the jump to read more about the new C-Class Coupe.